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The ONE thing that keeps most people from
becoming rich and famous - and how YOU can grab that crucial advantage
for yourself!
by Kevin Nunley
http://DrNunley.com
What's the one thing that keeps people from achieving the wealth and
fame they probably deserve? It's so simple, yet almost nobody knows how
to do it. Without this one thing, you might achieve a little and do okay,
but getting rich and famous will be far, far out of your reach. So, what
is this one crucial ingredient for the ultimate success? Blow your own
horn!
That's right--most people don't know how to blow their own horn. They
don't know how to QUICKLY IMPRESS you with how much they know, how helpful
they can be, how much they have achieved, how fast they can get new information,
AND - most importantly - how they can help YOU get what you want.
Promoting yourself is absolutely crucial to becoming a well-known, trusted
figure in your field. And mark my word, once you become "famous"
earning a fat paycheck is not far behind. Doors will open. People with
healthy bank accounts and wallets fat with credit cards will practically
INVENT ways to give you money. All it takes is a deep breath and a little
know-how.
So let's start promoting you. Here's how:
1. Write down a list of every cool thing you have ever done. Make note
of all the fun, interesting, complicated, or action-filled experiences
of your life. Try to slant your list toward experiences that could show
how you can help somebody else in your field.
For example's sake, let's say your list includes:
* Took a lifeguard course--learned CPR and how to keep cool in emergency
situations.
* Worked your way up to assistant manager at a donut shop where you were
in charge of arranging work schedules and ordering new inventory.
* Spent a couple of years going to college where you took English composition,
physical science, two business management courses, and financial accounting.
* Now you read the boss's copy of the Wall Street Journal every day, and
spent last Saturday at the library sitting in a comfy chair reading through
all the latest popular business books.
Now let's BLOW YOUR HORN. Granted, there are millions of people who have
experience very much like yours, but there is no reason we have to make
you sound ordinary.
2. Write a paragraph that briefly shows how your life experience qualifies
you to be a big help to someone in your field. Let's say you want to consult
over-worked managers like your boss. Your paragraph might be:
I learned how to think clearly and act fast in crucial situations while
training to be a life guard. Later I mastered managing people and materials
while working in management and inventory control for a busy mid-sized
business. That experience, in addition to my university training in management,
analytical thinking, and concise communication, have given me a sharp
mind and a cool head. Now I stay abreast of cutting-edge trends through
industry periodicals and books by important thinkers.
Wow! You sound pretty impressive, don't you? A boss in sore need of clear
thinking and new ideas (and what manager isn't?) would welcome having
a person like you sitting in her office tossing out thoughts and ideas.
And it's all because you learned how to blow your own horn.
3. Now get covered by media. Mass media has mass audiences. It is the
instant way to become famous. Start by dong something that gives media
a reason to feature you. You can:
* Crate something big and important
* Stage an event that is visual, unusual, or downright crazy
* Comment publicly on a current controversy
* Write an article for trade publications or ezines
* Write a short book and publish it yourself, then send copies to local
radio, TV, and newspapers.
4. Repeat the process as often as you can. Keep adding your accomplishments
to your "Blow Your Horn" paragraph. When you create a new event,
tell about it in a press release, including your "Blow Your Horn"
paragraph at the bottom. Send the release to local media, trade publications,
and businesses you might want to work with.
If you get nothing else from this article, get this: Don't keep your
greatness a secret. YOU ARE GOOD AT SEVERAL THINGS. Tell the world!
About the author
Kevin Nunley learned how to help promote himself while working as
a radio DJ (nobody blows their own horn like a radio station). Now
Kevin writes web copy, sales letters, and press releases. See all
his writing and promotion deals, plus thousands of business tips just
like this one at http://DrNunley.com
Reach him at mailto:kevin@drnunley.com |
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